Business & Data Analyst

The Opportunity:

At Anoki AI, we’re transforming how performance-driven digital campaigns are managed through the power of AI. We're seeking a Business & Data Analyst who thrives at the intersection of operations, data, and strategic thinking. This role will directly support campaign management and business operations, providing the analytical foundation and technical insights that drive better decisions, higher efficiency, and greater client success.

You’ll work cross-functionally with our Campaign Management, Sales, Product, and Engineering teams to uncover insights, troubleshoot operational roadblocks, and improve campaign and platform performance.

Key Responsibilities:

• Analyze and monitor campaign data to uncover trends, inefficiencies, and opportunities across active and past campaigns.
  
  
• Support campaign setup and performance troubleshooting through in-depth, cross-platform data validation and operational insights.
  
  
• Build and maintain scalable dashboards and recurring reports that empower stakeholders with real-time visibility into KPIs and business health.
  
  
• Translate raw data into actionable insights to guide strategic decisions, campaign optimizations, and customer-facing narratives.
  
  
• Collaborate with Campaign Managers and Product teams to improve campaign workflows, product adoption, and automation pipelines.
  
  
• Design and execute A/B testing, cohort analysis, and other analytical frameworks to drive experimentation and measure impact.
  
  
• Document technical processes, campaign setups, and learnings to scale knowledge across the team and clients.
  
  
• Work with large datasets to perform SQL-based queries and Python-based data manipulation and modeling for deep dives or ad hoc requests.
  
  
• Partner with Product and Engineering to test new features, identify bugs, and contribute to product improvement initiatives.
  
  

Minimum Qualifications:

• 2+ years of experience in a business analysis, data analytics, campaign analytics, or ad operations role, ideally in digital advertising, MarTech, or media tech environments.
  
  
• Proficient in Excel/Google Sheets and SQL; comfortable working with datasets and summarizing insights clearly.
  
  
• Hands-on experience with Tableau or similar BI tools for dashboarding and data storytelling.
  
  
• Experience working with DSPs (e.g., Beeswax), SSPs (e.g., Springserve), or ad servers and analytics tools.
  
  
• Strong communication skills with the ability to convey technical findings to non-technical stakeholders.
  
  
• Meticulous attention to detail and comfort managing multiple projects in a fast-paced environment.
  
  
• Analytical and curious mindset with the ability to identify problems and proactively solve them with data and logic.
  
  

Preferred Qualifications:

• Experience with Python for data analysis and automation.
  
  
• Familiarity with ad tech data ecosystems (e.g., log-level data, postbacks, third-party measurement tools).
  
  
• Exposure to campaign management platforms and trafficking processes.
  
  
• Experience working cross-functionally with Product, Engineering, and Sales/AM teams.
  
  
• Prior experience contributing to strategic initiatives or growth projects in a startup or high-growth environment.

About Anoki

Anoki AI is a pioneering AI company revolutionizing the world of connected TV (CTV), from content discovery to advertising and engagement. Anoki AI empowers content partners, CTV platforms, and advertisers to connect with their target audiences with unparalleled precision for maximum impact.

Our suite of innovative solutions - ContextIQ (AI-powered contextual CTV advertising), Live TVx (AI-enhanced native FAST service), and AdMagic (GenAI for video ad creation and personalization) - harnesses the power of cutting-edge AI to deliver hyper-personalized viewing experiences that seamlessly integrate high-quality content and contextually relevant and dynamically customized ads that resonate deeply with viewers.

Learn more at anoki.ai.

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